The growth and expansion of Sears Web-related business is illustrated by the following timeline:
July 2000 -- Sears.com Relaunches Site, Adds Five New Product Categories: Home Electronics, Computers and Office Equipment, Small Appliances and Cookware, Baby Products and School Uniforms Now Online; Smoother Navigation, Enhanced Searches and Common Shopping Cart Aim to Simplify Shopping -- BobVila.com Announces CEO -- Sears.com Leads HFN List of "Top 10 Home Furnishings Sites" in May -- Forbes Names GlobalNetXchange as One of the Premier B2B Companies June 2000 -- Sears PartsDirect Launches Commercial Web Site -- InternetWeek 100 E-Business List Names Sears Top Retail/Distribution Company -- Sears Demonstrates PersonalGenie™ Digital Portrait Technology at JavaOne™ May 2000 -- Top Australian Retailer, Coles Myer Ltd., Joins GlobalNetXchange April 2000 -- Sears, IBM Announce Plans to Create thegreatindoors.com -- Lawn and Garden on sears.com Launches with 600+ Tools, Mowers, Grills . . . March 2000 -- Kroger Joins Sears, Carrefour and Other Retailers in GlobalNetXchange -- European Retail Giants Metro AG and J Sainsbury plc Join GlobalNetXchange -- Sears and AOL Announce Broad Strategic Alliance -- Sears, Bob Vila Announce Joint Venture, BobVila.com February 2000 -- Sears/Carrefour/Oracle Announce GlobalNetXchange: First Online Global B2B Exchange for Retail -- Sears Online Customer Service Wins Swift-E Award January 2000 -- Sears/Sun Microsystems Announce Collaboration on Internet-Connected Home December 1999 -- Sears.com Ranked Fourth Fastest Growing Shopping Site in Fourth Quarter (Nielsen//NetRatings) November 1999 -- Introduction of Instant Online Credit Applications for Sears Card -- Tool Territory Launches with 120+ Brands and Nearly 5,000 Tools -- Popular Sears Gift Card Debuts Online October 1999 -- Appliance Site Expands, Adding Mid-size Appliances September 1999 -- New Issue of wishbook.com Features 5,000 Gifts, Toys, Sports Collectibles May 1999 -- Largest Appliance Site Launches: 2,000 Products; Only Site with Top Six Brands April 1999 -- PartsDirect Site Launches with More than 4.2 Million Parts 1998 -- Wishbook Introduced Online 1997 -- Sears Launches its First E-commerce Venture: Craftsman Tools on sears.com 1996 -- Sears Launches an Information Web Site: sears.com Related Sears Statistics: The value of Clicks and Bricks: -- When the Craftsman site launched in 1997, research revealed that those customers who bought online subsequently bought 27% more products in Sears stores. -- Nearly 10% of major appliance sales in Sears stores are influenced by sears.com. That's a lot of influence, considering that Sears sells more appliances than any other U.S. retailer. The popularity of Sears as a resource for home products: -- If you add the sales of the second through tenth largest appliance retailers together, that's the size of Sears appliance sales. -- Sears is the fourth largest U.S. retailer for audio and video equipment. Sears sells more camcorders and TV/VCR combinations than any other retailer in the U.S., is the second largest retailer for projection TVs, and the third largest for large-screen TVs and DVDs. -- Craftsman is the top-selling brand of tools in the U.S. Craftsman is also the number-one-rated brand in America for overall quality -- ahead of Crayola, Kodak, Hallmark and Reynolds Wrap -- according to a 1999 Equitrend survey of more than 2,000 consumers throughout the nation. -- Craftsman has been America's best-selling lawnmower and tractors for the past 20 years. Sears is the nation's largest retailer of lawn and garden power equipment. -- Sears own Kenmore is America's top-selling appliance brand. It's found in one out of every two American homes.
An expanded timeline, with details supporting each headline, is also available by e-mailing Ann Woolman at email@example.com .
SOURCE: Sears, Roebuck & Co.
Contact: Media Contact, Ann Woolman of Sears, Roebuck and Co.,
847-286-7079, email, firstname.lastname@example.org