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Sears Public Relations And Communications
(847) 286-8371

Lucky Sears' Shoppers Search and Win With Million-Dollar 'Golden Wish Ticket' Giveaway

   More Than 22,000 Prizes to Be Awarded In-Store and Online This Holiday
                                   Season

    HOFFMAN ESTATES, Ill., Nov. 26 /PRNewswire/ -- Ever wonder what it
would be like to go shopping with music icon LL Cool J? Have your bedroom
made-over by designer Ty Pennington? Hop on the back of an Orange County
Chopper with one of the Teutuls, stars of the hit TV show, American
Chopper? This holiday season, Sears' shoppers have the chance to win one of
40 once-in-a-lifetime 'golden wishes' and more than 22,000 prizes in "The
Golden Wish Ticket Instant Win Game" now through Dec. 24. Hundreds of
Sears' shoppers have already won prizes, both in-store and online at
http://www.sears.com.

    "'The Golden Wish Ticket Instant Win Game' lets Sears spread the spirit
of the holidays to our customers and give back to them with wishes that go
beyond their dreams," said Don Hamblen, Sears' chief marketing officer.
"It's especially important this year that Sears continues to be a place
where families cannot only find the best prices and merchandise, but also
celebrate the holidays with a chance to win a 'Golden Wish,' too."

    More than 30 million Golden Wish tickets will be distributed in-stores
and online while supplies last. Customers peel and reveal the ticket to
determine if they've struck gold. Online at http://www.sears.com LL Cool J,
Ty Pennington, and the Teutuls, take players on an entertaining search for
the Golden Wish ticket. Players simply select their favorite celebrity
character, which "jumps" into the wish bag to help find the winning ticket.
Players can pick the ticket they find in the bag or send them back in for
another try. Thousands of tickets reveal instant prizes and savings coupons
on Sears' merchandise.

    Sears shoppers have already won MP3 players, jewelry, gift cards and
much more, including DeVonne Whiting from Indiana, who won the 'Man's
Basement Paradise' Golden Wish Ticket prize. Whiting won a complete
entertainment package, including a refrigerator, microwave, beverage center
and pool table. "It's an amazing holiday gift," said Whiting. "I had so
much fun searching for the Golden Ticket online with the Ty Pennington and
LL Cool J characters! I've always loved Sears and this is a tremendous
blessing."

    Forty Golden Wishes will be granted, including the following:

    -- "Shopping Spree with LL Cool J" at Sears in either New York City or
Los Angeles. Includes airfare, two nights' lodging, $1,500 spending money
for winner and a guest, along with a $500 Sears gift card to use during the
shopping spree.

    -- "Ride an OCC Chopper with the Teutuls": An all-expense paid trip to
the set of American Chopper for two, where the winner goes for a ride of
their choice of the DieHard(R) or Craftsman(R) chopper with the Teutuls.
Includes airfare, lodging and expenses.

    -- "Custom Bedroom Makeover from Ty Pennington": A personal in-home
bedroom makeover consultation from Ty Pennington, plus a $2,000 Sears gift
card to purchase Ty's home fashions.

    -- "Backyard Makeover": A dream backyard package, including a Craftsman
professional tractor, mower, line trimmer, blower, chain saw, pressure
washer, Kenmore(R) Elite island gas grill with five additional modules.
Also includes a complete Monaco patio set, including dining set, gathering
island, seating set, umbrella, stand and fire pit.

    -- "Kenmore(R) Kitchen Makeover from Eric Cohler": A new Kenmore
kitchen, including Trio ice-water refrigerator; double-oven freestanding
range and Utrawash HE dishwasher plus an in-home design consultation with
leading interior designer Eric Cohler.

    -- "Sony Dream Media Room" including a Sony 52" LCD HDTV, Sony THIB
sound system, Sony Blu-ray player, Sony HD camcorder and Sony 80GB
Playstation 3.

    -- "Craftsman(R) Golden Toolbox": A custom golden Craftsman Pro Chest
filled with Craftsman tools.

    A variety of secondary prizes will be awarded, from Sony 52-inch LCD
HDTVs , Gladiator refrigerators for the garage and diamond anniversary
bands to a Kenmore three-burner gas grill, Craftsman lawn and garden
equipment, and Beverly Hills Polo Club watches, and much more.

    A full listing of prizes can be found at http://www.sears.com.

    Wish Ticket game pieces will be given out with transactions at Sears,
participating Simon Mall Santa Stations and on Sears Home Services calls,
play online at http://www.sears.com.

    About Sears Holdings Corporation

    Sears Holdings Corporation (Nasdaq: SHLD) is the nation's fourth
largest broadline retailer with over $50 billion in annual revenues and
approximately 3,800 full-line and specialty retail stores in the United
States and Canada. Sears Holdings is the leading home appliance retailer as
well as a leader in tools, lawn and garden, home electronics and automotive
repair and maintenance. Key proprietary brands include Kenmore, Craftsman
and DieHard, and a broad apparel offering, including such well-known labels
as Lands' End, Jaclyn Smith and Joe Boxer, as well as the Apostrophe and
Covington brands. It also has Martha Stewart Everyday products, which are
offered exclusively in the U.S. by Kmart and in Canada by Sears Canada. The
company is the nation's largest provider of home services, with more than
13 million service calls made annually. For more information, visit Sears
Holdings' website at http://www.searsholdings.com.

    "The Golden Wish Ticket" abbreviated rules

    No purchase necessary. A purchase will not increase your chances of
winning. Open to legal residents of the United States (D.C.), 18 years and
older. Void where prohibited. The Golden Wish Ticket Peel & Reveal Instant
Win Game: Ends 12/24/08 or while supplies last. All prize claims must be
postmarked by 1/9/09 and received by 1/16/09. The Golden Wish Ticket Online
Instant Win Game: Ends 12/24/08. For Official Rules, prize descriptions,
prize claim instructions and odds disclosure, for the Golden Wish Ticket
Peel & Reveal Instant Win Game and for the Golden Wish Ticket Online
Instant Win Game visit http://www.sears.com/wishticket. Sponsor: Sears
Roebuck and Co., 3333 Beverly Rd. Hoffman Estates, IL 60179.


SOURCE Sears Holdings Corporation


Web site: http://www.sears.com http://www.searsholdings.com

CONTACT: Carolyn Goldberg of Euro RSCG Worldwide PR,
+1-212-367-6947, carolyn.goldberg@eurorscg.com, for Sears
Holdings Corporation; or Tom Aiello of Sears Holdings
Corporation, +1-847-286-7387, TAIELL1@searshc.com

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